As part of the UGC-mandated academic internships at various colleges, several students approached Tekvocation to gain practical exposure in the digital marketing domain. After a careful process of resume screening and interviews, two students were selected for a one-month internship, designed to help them bridge academic learning with real-world applications and understand how technology concepts are applied in a professional setting.
The Academic Interns explored key areas such as Marketing Research, Email Campaigning, and Competitor Research for Tekaxis, along with an Introduction to Data Analytics through Zoho Analytics. They also learned the basics of SEO and practical insights into SEO tools guided by the Tekvocation team.
After completing their internship, the students shared their feedback on the experience.
Spoorthi P 5th sem,BCA from Cauvery College described her internship as “a highly valuable and enriching experience,” highlighting that she gained hands-on skills in SEO optimization, data analytics, and targeted email campaigns. She also appreciated Tekvocation’s work culture, describing the organization as kind, disciplined, and supportive, which made her learning experience even more meaningful.
Kavya B G 5th sem,BCA from Cauvery College shared that her internship at Tekvocation was “a good experience,” where she acquired new knowledge and practical insights into digital tools. She found Zoho Campaigns particularly interesting due to its diverse features and its role in simplifying email marketing. Kavya also expressed her gratitude to the team for their guidance and continuous support throughout the internship.
The program is Tekvocation's ongoing effort to provide valuable learning opportunities and mentor young professionals as they take their first steps into the tech space.